Our core values are People, Simplicity, Low Cost and Entrepreneurship and these are fundamental to how we go about our work. They should inspire and challenge us. They are the practices we use, or should be using, every day in everything we do. The contents and meaning of our core values are significant parts of our corporate culture. They are important in creating a company in which we all are united by common goals and a shared ambition.

People: Togetherness and enthusiasm is important — Swedwood will never be more successful than the performance of its employees. We should always strive to do things better every day.

Simplicity: Simplicity in solutions, our behaviour and our way of working makes daily life uncomplicated and more effective. We should be free from formalities and minimise bureaucracy.

Low cost: Swedwood is a cost-conscious company always striving for the lowest possible total cost in our value chain — from tree to finished product on the shelf.

Entrepreneurship: We should focus on results by using our heart and guts, not only our brains.